Google Penguin Gives Black Hat SEO The Cold Shoulder

Google Penguin Update Rewards White Hat SEO Over the past year we’ve seen continuous efforts by Google update its search engine algorithm to improve quality of search engine

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Rebecca Murtagh on Google Intel Inside is Data, Shift From ‘Word Based Index’ in Search to Knowledge Graph

Rebecca Murtagh Leads the Discussion on Google’s Intel Inside as Data and Shift From Word Based Index to Knowledge Graph at Social Media and Search Conference Rebecca Murtagh

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The Latest in the Convergence of Social Media and Search

Excerpts From Convergence of Social Media and Search Presentation – PubCon Paradise 2012 I am talking about the continual convergence of Social Media and Search at PubCon Paradise in

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The Difference Between SEO and SEM

Leveraging the Difference between Organic and Paid Search in Your Digital Marketing Strategy I came across a blog post today that caught my eye. It spoke to things

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How Google Freshness Search Algorithm Update and Your Website

Will The Google Freshness Algorithm Impact Your Website? The volume of data being generated any given day, hour, minute or second continues to accelerate, prompting Google to update

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Organic SEO and Paid Search Integration Strategy Works Best

The Value of Integrating Organic SEO and SEM Paid Search Efforts All too often clients approach SEO and SEM independently of one another. I suppose if you must,

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Google +1 Further Integrates Search and Social Media

Google +1 Social Recommendation Tool Further Changes Organic Search, SEM and Social Media Landscape Although presented as a “Google Experiment” Google +1, appears to be designed to rival the

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Sure Things: Death, Taxes and Changes in Search Algorithms

Three things are sure in the life of a virtual digital marketer: Death, Taxes and Changes in the Google Search Algorithm You may convince yourself that your initial investment in

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#PubCon Vegas – Let’s Talk Social Media and Search

PubCon Social Media and Search Conference Thanks to all who attended this morning’s session! I am delighted to have had a chance to meet so many of you

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Google Instant Preview – How SEO and Search Just Changed

Google Launches Instant Preview Search Just Became More Visual with Google Instant Preview. What is Google Instant Preview, How does it Change Search and What Will it Mean to

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