PubCon Social Media and Search Conference Thanks to all who attended this morning’s session! I am delighted to have had a chance to meet so many of you and hope to meet more of you before the end of the week. Join me for the PubCon Lunchtime Social Media and Search Round Table Thursday! If
Google Instant Preview – How SEO and Search Just Changed
Rebecca Murtagh
Google Launches Instant Preview Search Just Became More Visual with Google Instant Preview. What is Google Instant Preview, How does it Change Search and What Will it Mean to SEO? Google now provides the option of previewing the website page before the click. After opting to view Google Instant Preview, search engine results display a small
Google Instant: A First Look at SEO, Android and Old Style Search
Rebecca Murtagh
Google Instant, SEO, Android Mobile Search and Old-Style Search Engine Results The moment Google announced Google Instant, imaginations begin to go wild. Being a Marketer who prefers to make strategic decisions grounded in facts, I wanted to get the scoop about how Google Instant will affect SEO, mobile search and how we use search. Here is what you need
Want to Replace SEM Paid Search with Free Organic Search Engine Traffic?
Rebecca Murtagh
Organic SEO Can Replace SEM SEO, or search engine optimization for natural, organic visibility on search engines Google, Yahoo, Bing and others, can reach enough new customers to eliminate paid search campaigns. Granted, SEO is not cheap. It can be a significant investment, depending on what type of website you have and how search engine
Real-Time Search and Social Media Marketing
Rebecca Murtagh
Real Time Search: Changing the Value of Social Media Marketing I’ve been delivering presentations about social media and search engines for months and surprised it is taking so long for others to embrace the way real-time search is changing the value of social media platforms like Twitter, Facebook, LinkedIn, etc. Before Google announced real-time search engine indexing of social
Google Analytics Expert Consulting and Training
Rebecca Murtagh
Attendees often tell me that Google Analytics Training is one of the most valuable training sessions they’ve attended. Even those who’d considered themselves “power users” told me they gained powerful, timely insight on how to interpret the data made available to them in Google Analytics. How about you…are you the master of your Google Analytics?
Promote Clicks to Conversion During All 3 Phases of Online Purchase Decisions
Rebecca Murtagh
E-Commerce, E-Retailer and Business-to-Business websites may each calculate a conversion differently, but the conversion process of an enterprise, B2B or B2C customer is very much the same. Promoting Clicks to Conversion To succeed in conversion of visitors to customers, you must 1st be visible, provide the information your customers are seeking to earn the sale
A Gift From Google: Achieve Page 1 Visibility on Google Search With Google Profile
Rebecca Murtagh
This post will be the 1st of several about Google Search, Google Social Search, Google Buzz, and Google Profiles. Google Profiles Were Created For the Social Web In the video below, Matt Cutts states that, in his mind, Google Profiles will have the biggest influence on Google Social Search. httpv://www.youtube.com/watch?v=BlpTjP6h6Ms What is a Google Profile?