Category Archives for "Rebecca’s Thoughts on . . ."

Jun 29

My Next Book: CROWD SUCCESS

By Rebecca Murtagh | Book News

How My Next Book Became Two After working on my next book for many months, I finally realized it really was two books. The moment I committed to that concept and divided the book into two, each book took on a life of their own. I am so excited to share both books with you! […]

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Sep 17

The Website is NOT a Project

By Rebecca Murtagh | Rebecca's Thoughts on . . .

The Website Is Not a Project In my latest Search Engine Watch Article I present my case for updating the definition of the website. For years, countless websites have been lost in the gauntlet of what I call ‘project-dom”. Myopic focus on elements of the website process (design, SEO, content, programming, etc.) has distracted businesses […]

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Apr 03

The Consultants’ Bill of Rights

By Rebecca Murtagh | Rebecca's Thoughts on . . .

The Consultants Creed I have been very fortunate over the years to have received many referrals from peers, colleagues, professional connections, and vendors. I am grateful for their endorsements and recommendations. However, after a perspective client hears glowing reviews, some want to bypass formality, and adopt a client mentality without making the commitment or investment. […]

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