Entrepreneur.com Features Website Tips From Rebecca Murtagh In a recent interview by Entrepreneur Magazine, Rebecca was asked to share tips for using the ‘About Us’ page of a website. Rebecca offered various tips based on her many years of experience working with start-ups as well as established brands, many of which are shared in her
Brand Phoenix – Re-Invent the Brand After a Crisis or #Fail
Rebecca Murtagh
Orchestrate a Brand Come-Back: 5 Steps To Reinvent a Brand Just as the phoenix emerges from the ashes, so too must a brand when faced with crisis or an epic fail. In 1989, the San Francisco Bay Bridge suffered catastrophic damage during the earthquake that shook Northern California. While many were settling in to watch
7 Quick Ways to Improve Work Performance Over a Holiday or Vacation (Without Really Trying)
Rebecca Murtagh
Improve Personal Performance – Even While on Vacation or Holiday Most American Entrepreneurs find it difficult to step away from their work, I know, I am one of them. However, one thing I have learned over the years is that taking time off is not only good for relationships with family and friends, but good
Tips from Rebecca Murtagh Featured in Women’s Magazine Article on Facebook Marketing
Editor
Rebecca Murtagh interviewed for Magazine article on Social Media Marketing Women @ Work, a magazine feature of a NY Capital Region newspaper recently interviewed Rebecca Murtagh, recognized thought leader and CEO of Karner Blue Marketing LLC regarding social media. The magazine feature article highlighted tips from Rebecca Murtagh in the context of Facebook as a
404 Page Humor: Amazon.com Keeps it Light While Losing $4.8 Million
Rebecca Murtagh
Amazon.com Goes Down, 404 Message Offers Light-Hearted Apology While Losing Millions On Monday, August 19th, 2013 Amazon.com went down for approximately 40 minutes, resulting in an estimated $4.8 million loss in sales.This is based on an estimated $120,000 in revenue generated for every minute of the day. Of course with that kind of sales volume,
Study Shows Most CEO’s Still Don’t ‘Get’ Social Media
Rebecca Murtagh
Richard Branson Blazes Trail in Social Media for CEO’s For those CEO’s unsure about whether social media could be useful to them, or their brand, Virgin CEO Richard Branson is living proof that social media is exactly where CEO’s should be. With 3.4 million followers on Twitter, Branson doesn’t just engage, he encourages followers to
Is Facebook Really Your Friend? A Wake Up Call for Brands
Rebecca Murtagh
Should Social Media Replace The Brand Website? In my book Million Dollar Websites: Build a Better Website Using Best Practices of the Web Elite, I give it to the readers straight; the website should always be the ultimate destination for the brand. It has become one of the most commented sections of the book. Why?
The Consultants’ Bill of Rights
Rebecca Murtagh
The Consultants Creed I have been very fortunate over the years to have received many referrals from peers, colleagues, professional connections, and vendors. I am grateful for their endorsements and recommendations. However, after a perspective client hears glowing reviews, some want to bypass formality, and adopt a client mentality without making the commitment or investment.