Category Archives for "SMM – Social Media Marketing"

Oct 19

New LinkedIn Profile ‘Circles’ Display Connections and How You Are Found

By Rebecca Murtagh | SMM - Social Media Marketing

LinkedIn New Profiles Create “Circles” For You This week LinkedIn announced “New Profiles” to their 175 million professional users worldwide. The new profiles have been designed to encourage engagement. The sample profile posted by LinkedIn reveals much more, including circles that represent how people “find” you. New Profiles Deliver Greater Insight As social platforms race […]

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Aug 31

New Advertiser Option Inserts Facebook Into Relationship Between Brands and Customers

By Rebecca Murtagh | Brand Marketing

Facebook To Allow Advertisers to Target Customers by Email, Phone Using Data Owned by Brands Facebook has confirmed that it is preparing a new option that will enable advertisers to target individual customers using personally identifying information. This will appeal to brands who wish to target customers who have not yet “liked” the brand on […]

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Jan 14

The Power Of Human Social and Mobile Connections 90999 = Millions for Haiti

By Rebecca Murtagh | SMM - Social Media Marketing

On January 12, 2010 a 7.0 Earthquake hit the impoverished nation of Haiti, resulting in complete devastation. The news spread quickly via traditional media. With no electricity, phone or public services and few media personnel on the ground, it was social media platforms such as Twitter and Facebook accessed through mobile devices that would illuminate […]

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