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  • Category: SMM – Social Media Marketing

The Difference Between Popularity and Influence

Brand Marketing, SMM - Social Media Marketing

Updated November, 2, 2016 Influence = power. While many seek to grow audiences, focusing on the aggregation of likes, followers, fans and friends; what really matters is influence

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How to Use Social Integration of Google Accounts to Google+ to Your Benefit

SMM - Social Media Marketing

How Google Social Integration of Google Accounts Impacts You and Your Business – And How to Take Advantage Google has integrated all of its free services; Gmail, YouTube,

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Study Shows Most CEO’s Still Don’t ‘Get’ Social Media

SMM - Social Media Marketing

Richard Branson Blazes Trail in Social Media for CEO’s For those CEO’s unsure about whether social media could be useful to them, or their brand, Virgin CEO Richard

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New LinkedIn Profile ‘Circles’ Display Connections and How You Are Found

SMM - Social Media Marketing

LinkedIn New Profiles Create “Circles” For You This week LinkedIn announced “New Profiles” to their 175 million professional users worldwide. The new profiles have been designed to encourage

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New Advertiser Option Inserts Facebook Into Relationship Between Brands and Customers

Brand Marketing, Rebecca's Thoughts on . . ., SMM - Social Media Marketing

Facebook To Allow Advertisers to Target Customers by Email, Phone Using Data Owned by Brands Facebook has confirmed that it is preparing a new option that will enable

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Amazon.com Uses 50% off Coupon Deal To Build LivingSocial As a Groupon Competitor

SMM - Social Media Marketing

Amazon Goes After Groupon Market Share With Living Social Coupon Deal click to claim this deal! Amazon.com acquired Social Coupon Platform Living Social to go head to head with

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The Power Of Human Social and Mobile Connections 90999 = Millions for Haiti

SMM - Social Media Marketing

On January 12, 2010 a 7.0 Earthquake hit the impoverished nation of Haiti, resulting in complete devastation. The news spread quickly via traditional media. With no electricity, phone

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Transparency is Vital in Social Media, Journalism & Blogging

SMM - Social Media Marketing, Video & Audio Blog

Why is Transparency So Important to Social Media, Journalism & Blogging ? If the Internet forever changed how much data could be found on people, places and things

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Flashback: Are Marketers Approaching Social Media Marketing Like 1.0 Websites?

SMM - Social Media Marketing

A recent survey of BtoB Magazine illustrates what is important to business-to-business marketers in it’s “2010 Outlook”. What is crystal clear is the 2010 substantial focus on social

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What is a TweetUp? How to Find a Tweetup

SMM - Social Media Marketing

If you’ve even glanced at Twitter, or know someone who Tweets, chances are good that you’ve heard of a Tweetup. Until you’ve actually attended one, you may wonder…

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Rebecca Murtagh CEO Coach
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